Marketing
Marketo Engage
14 min
adobe marketo is a marketing automation platform for managing campaigns, lead nurturing, and customer engagement integrating marketo with make com lets users automate lead management, trigger campaigns, and sync contact data between marketo and other business tools this is ai generated content based on official marketo engage documentation the content may contain mistakes please verify important information if you have questions on vendor documentation, contact https //business adobe com/products/marketo html directly requirements to use the marketo engage app in make, you must have an active marketo engage account with api access enabled and appropriate credentials, https //business adobe com/products/marketo html for subscription, refer to the https //business adobe com/products/marketo html connect marketo engage and {{product name}} to get started, you must first create a connection between marketo engage and {{product name}} , allowing the two services to communicate obtain your oauth2 credentials in your marketo engage account create the connection in make obtain your oauth2 credentials in your marketo engage account before you create the connection in {{product name}} , you should first obtain your oauth2 credentials in your marketo engage account to obtain your oauth2 credentials navigate to the admin section using the primary navigation menu navigate to launchpoint under the integration section select the service corresponding to your integration and click view details copy the client id displayed on screen copy the client secret displayed on screen if prompted, enter the callback uri https //www integromat com/oauth/cb/marketo navigate to munchkin under the integration section in admin copy the munchkin account id displayed on screen you will use this value while creating a connection in {{product name}} because the ui might have changed, the steps you see on your screen might be different, https //experienceleague adobe com/en/docs/marketo developer/marketo/home create the connection in {{product name}} https //www make com/en/register , add the marketo engage module to your {{scenario singular lowercase}} , and click create a connection if you add a module with an instant tag, click create a webhook , then create a connection optional in the connection name field, enter a name for the connection enter the authentication credentials you copied from your marketo engage account or follow the on screen instructions to create the connection for detailed information on connecting an application, see docid\ so88fm6pkt0g adkddfzz page marketo engage modules after connecting to the marketo engage app, you can choose from a list of available modules to build your {{scenario plural lowercase}} add leads to a list adds new leads to a specified lead list create a lead adds a new lead record to your account create an opportunity adds a new sales opportunity to your account create an opportunity role adds a new role to an existing opportunity create/update an object create a new object or update an existing object with specified data get a lead retrieves detailed information about a specific lead get an opportunity retrieves detailed information about a specific opportunity make an api call executes a custom api request to the connected service using your authorized credentials search leads searches for leads based on specified filter criteria search opportunities finds opportunities that match the specified filter criteria update a lead modifies the details of an existing lead in your system update an opportunity modifies the details of a previously created opportunity templates you can look for more templates in https //www make com/en/templates , where you'll find thousands of pre created {{scenario plural lowercase}} marketo engage resources you can have access to more resources related to this app on the following links https //business adobe com/products/marketo html https //developers marketo com/rest api/ https //www make com/en/integrations/marketo