---
title: Google Ads Campaign Management
slug: google-ads-campaign-management
image: https://make-cxp-documentation.ams3.digitaloceanspaces.com/apps-center-icons/PREVIEW_google-ads-campaign-management.png
docTags: 
createdAt: 2025-02-03T13:29:06.382Z
---

With Google Ads Campaign Management modules in Make, you can manage campaigns, ad groups, keywords, negative shared lists, objects, and accounts in your Google Ads Campaign Management account.

# Requirements

To use Google Ads Campaign Management in Make, you must have a [Google Ads account](https://accounts.google.com/newaccount).&#x20;

:::hint{type="info"}
Make's use and transfer of information received from Google APIs to any other app will adhere to [Google API Services User Data Policy](https://developers.google.com/terms/api-services-user-data-policy).
:::

# Connect Google Ads Campaign Management and Make&#x20;

To create the connection:

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Log in to your Make account, add a Google Ads Campaign Management module to your scenario, and click **Create a connection**.
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Optional: In the **Connection name** field, enter a name for the connection.
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In the **Customer ID** field, enter your customer ID.

You will find your Customer ID by choosing an account in the Google Ads UI after signing in or clicking on your profile image at the top-right corner of the page. For example: `123-456-7890`.
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:::WorkflowBlockItem
Optional: Switch on the **Show advanced settings** toggle and enter your Google Cloud Platform project client credentials. For more information, see the [Create and configure a Google Cloud Platform project](docId\:rYqyiqiyF8yyLLV7X_T1_) section.
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Click **Sign in with Google**.
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If prompted, authenticate your account, grant all requested permissions, and confirm access.
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You've successfully created the connection and can now use the Google Ads Campaign Management app in your scenarios. If you want to make changes to your connection in the future, follow the steps [here](docId\:SO88FM6pkT0G-adKDDfzZ).

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## Create and configure a Google Cloud Platform project for Google Ads Campaign Management

To connect to Make using your own client credentials, you can create and configure a project in the Google Cloud Platform.

### Create a Google Cloud Platform project for Google Ads Campaign Management

To create a Google Cloud Platform project:

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Log in to the [Google Cloud Platform](https://console.cloud.google.com/) using your Google credentials.
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On the welcome page, click **Create or select a project** > **New project**. If you already have a project, proceed to the [step 5](#).

::Image[]{src="https://api.archbee.com/api/optimize/yAufeXqD1oGWOPBNi5MAm-Oa9SL8PSb5oLdpaYe6goL-20250312-113144.png" size="70" width="626" height="189" position="flex-start" alt="Google Cloud Platofrm" showCaption="false"}
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Enter a **Project name** and select the **Location** for your project.
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Click **Create**.

![Select a project](https://api.archbee.com/api/optimize/yAufeXqD1oGWOPBNi5MAm-I7LwD3Eqxo8A1xGdNU00F-20250312-113236.png)
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:::WorkflowBlockItem
In the top menu, check if your new project is selected in the **Select a project** dropdown. If not, select the project you just created.
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:::hint{type="info"}
To create a new project or work in the existing one, you need to have the `serviceusage.services.enable` permission. If you don’t have this permission, ask the Google Cloud Platform Project Owner or Project IAM Admin to grant it to you.
:::



### Enable APIS for Google Ads Campaign Management

To enable the required APIs:

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Open the left navigation menu and go to **APIs & Services** > **Library**.
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Search for the following API: **Google Ads API**&#x20;

![Google APIs](https://api.archbee.com/api/optimize/yAufeXqD1oGWOPBNi5MAm-REmWXs0paliNZ3UaoQFUy-20250312-113349.png)
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Click **Google Ads API**, then click **Enable**. If you see the **Manage** button instead of the **Enable** button, you can proceed to the next step: the API is already enabled.
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### Configure your OAuth consent screen for Google Ads Campaign Management

To configure your OAuth consent screen:

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In the left sidebar, click **Google Auth Platform**.

If you don't see **Google Auth Platform i**n the left sidebar, click **View all products&#x20;**&#x61;t the top of it, then pin **Google Auth Platform&#x20;**&#x74;o the sidebar.

![Google Auth Platform](https://api.archbee.com/api/optimize/yAufeXqD1oGWOPBNi5MAm-PtY3LfOgrLoKJ90OuxeAs-20250312-113600.png)
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Click **Get Started**.
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In the **Overview** section, under **App information**, enter *Make* as the app name and provide your Gmail address. Click **Next**.
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Under **Audience**, select **External**. Click **Next**.

For more information regarding user types, refer to [Google's Exceptions to verification requirements documentation](https://support.google.com/cloud/answer/9110914#exceptions-ver-reqts).
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Under **Contact Information**, enter your Gmail address and click **Next**.
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Under **Finish**, agree to the Google User Data Policy.
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Click **Continue** > **Create**.
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Click **Create OAuth Client**.

![Create OAuth client](https://api.archbee.com/api/optimize/yAufeXqD1oGWOPBNi5MAm-pmJoicQVYOCcrygT-qn4X-20250312-113750.png)
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In the **Branding** section, under **Authorized domains**, add `make.com` and `integromat.com`. Click **Save.**
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Optional: In the **Audience** section, add your Gmail address on the **Test users** page, then click **Save and continue** if you want the project to remain in the **Testing** publishing status. Read the note below to learn more about the publishing status.
:::

:::WorkflowBlockItem
In the **Data Access** section, click **Add or remove scopes**, add the following scopes:

`https://www.googleapis.com/auth/adwords`

You can add scopes using:

- A table with filters
- A window to manually enter scopes:

Click **Update**.
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Click **Save**.
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:::hint{type="info"}
**Publishing Status**

**Testing:** If you keep your project in the **Testing** status, you will be required to reauthorize your connection in Make every week. To avoid weekly reauthorization, update the project status to **In production**.

**In production:** If you update your project to the **In production** status, you will not be required to reauthorize the connection weekly. To update your project's status, go to the **Google Auth Platform**, the **Audience** section, and click **Publish app**. If you see the notice **Needs verification**, you can choose whether to go through the [Google verification process](https://support.google.com/cloud/answer/13463073?authuser=1\&visit_id=638718595933013017-1855034908\&rd=1) for the app or to connect to your unverified app. Currently connecting to unverified apps works in Make, but we cannot guarantee the Google will allow connections to unverified apps for an indefinite period.

For more information regarding the publishing status, refer to the Publishing status section of [Google's Setting up your OAuth consent screen help](https://support.google.com/cloud/answer/10311615#zippy=).
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### Create your Google Ads Campaign Management client credentials

To create your client credentials:

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In Google Auth Platform, click **Clients**.
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Click **+ Create Client**.

![Create Client](https://api.archbee.com/api/optimize/yAufeXqD1oGWOPBNi5MAm-_ZOZfMOLZTl5cfqsnn9Zk-20250312-114156.png)
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In the **Application type** dropdown, select **Web application**.
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Update the **Name** of your OAuth client. This will help you identify it in the platform.
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In the **Authorized redirect URIs** section, click **+ Add URI** and enter the following redirect URI:

`https://www.integromat.com/oauth/cb/google-ads2/`

![Authorize redirect URI](https://api.archbee.com/api/optimize/yAufeXqD1oGWOPBNi5MAm-QSYhZk-Gh3QqyhtTQKDQP-20250312-114442.png)
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:::WorkflowBlockItem
Click **Create**.
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:::WorkflowBlockItem
Click the OAuth 2.0 Client you created, copy your **Client ID** and **Client secret** values, and store them in a safe place.
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You will use these values in the **Client ID** and **Client Secret** fields in Make.

### Obtain your Google Ads Campaign Management developer token

To obtain your developer token:

::::WorkflowBlock
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Sign in to your [Google Ads manager account](https://ads.google.com/home/tools/manager-accounts/) and click the **Search** button.
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Type in **API Center** and select it. The API Center option only appears for Google Ads manager accounts.
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Complete the API Access form and accept the terms and conditions.
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Initially, the developer token will be in the **API Center > API Access** with a **Pending Approval** status.
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:::WorkflowBlockItem
Once the developer token is available, copy the value and store it in a safe place.
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You will use this value in the **Developer Token** field in Make.
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# Google Ads Campaign Management modules

After connecting to the Google Ads Campaign Management app, you can use the following types of modules to build your scenarios.

Some adblocking browser plugins could block the Google Ads Campaign Management modules. Make recommends disabling the plugins if you encounter a problem loading a module.

:::ExpandableHeading
**Campaign**

- Watch Campaigns
- Search Campaigns
- Get a Campaign
- Update a Campaign
:::

:::ExpandableHeading
**Ad Group**

- Watch Ad Groups
- Search Ad Groups
- Update an Ad Group Status
:::

:::ExpandableHeading
**Keyword**

- Watch Keywords
- Search Keywords
- Update a Keyword Status
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:::ExpandableHeading
**Negative Shared List**

- Add a Negative Keyword to a Negative Keyword List
- Add a Placement to a Placement Exclusion List
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:::ExpandableHeading
**Object (More Advanced Users)**

- Search Objects (Search Query)
- Search Objects (SearchStream Query)
- Create an Object
- Update an Object
- Delete an Object
:::

:::ExpandableHeading
**Other**

- List Accounts
- Get an Account
- Make an API Call

  Note: For the URL field, enter a path relative to `https://googleads.googleapis.com`. For example, `/vX/customers/MY_CUSTOMER_ID` where `X` is the version number.
:::

# Google Ads Campaign Management resources

- [Google Ads API documentation](https://developers.google.com/google-ads/api/rest/reference/rest)

