---
title: Facebook Lead Ads
slug: facebook-lead-ads
image: https://make-cxp-documentation.ams3.digitaloceanspaces.com/apps-center-icons/PREVIEW_facebook-lead-ads.png
docTags: 
createdAt: 2025-02-03T13:29:06.382Z
---

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With the Facebook Lead Ads app in Make, you can monitor leads and retrieve lead and form data from your Facebook Lead Ads account.
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# Requirements

To use the Facebook Lead Ads app in Make, you must have a [Facebook account](https://www.facebook.com/) and a [Facebook Business Manager account](https://business.facebook.com/). 

# Connect Facebook Lead Ads and Make 

To establish the connection, you must:

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[Create the connection in Make](docId\:MfsMr4m6jyafQEPOVcJct).
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[Assign Make access in Facebook Business Manager](docId\:MfsMr4m6jyafQEPOVcJct).
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::embed[Learn how you can take your Facebook leads ads campaigns to the next level with [Facebook Conversions API and Facebook Conversions for CRM apps](https://www.make.com/en/help/app/facebook-conversion-leads). Learn more in the video [here](https://www.youtube.com/embed/gJ4s9ryRh_0).]{url="https://www.youtube.com/embed/gJ4s9ryRh_0"}



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See our instructional video [FB Lead manual and troubleshooting](https://www.loom.com/share/0650f4fdc81146e78433aee47daa1b4a).
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## Create the connection in Make 

To create the connection:

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Log in to your Make account, add a Facebook Lead Ads module module to your scenario, and click **Create a connection**.

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If you add a module with an ​instant​ tag, click ​**Create a webhook**​​, then ​**Create a connection**​​.
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Optional: In the ​​**Connection name​​** field, enter a name for the connection.
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Optional: Switch on ​**Show advanced settings**​ and enter your Facebook Lead Ads client credentials. For more information, refer to the [Facebook Authentication Guide](https://developers.facebook.com/docs/marketing-api/overview/authorization).

If requested, use the following Redirect URI when setting up your client credentials: `https://www.integromat.com/oauth/cb/facebook`.
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Click **Save**.
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If prompted, authenticate your account and confirm access.
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You've successfully created the connection and can now use the Facebook Lead Ads app in your scenarios. If you want to make changes to your connection in the future, follow the steps [here](https://help.make.com/connect-an-application#tN2pJ).

## Assign Make access in Facebook Business Manager

To grant Make access in Facebook Business Manager:

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Log in to your [Facebook Business Manager](https://business.facebook.com/) account.
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In the left sidebar, click **Settings**.
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Go to **Integrations** > **Leads Access**.
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Go to **CRMs,** click **Assign CRMs**, and select **Make** by clicking the checkbox.
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Click **Assign**.
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# Facebook Lead Ads modules

After connecting to the Facebook Lead Ads app, you can use the following types of modules to build your scenarios.

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**Leads**

- New Lead
- Watch Leads
- Get Lead Details
- Note: The form you want to retrieve the data from has to have been submitted at least once before, otherwise the form won't load in the Make module.
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**Utility**

- Get a Form
- Unsubscribe a Webhook
- Note: Deleting a Make will not automatically unsubscribe your Facebook Page from receiving event notifications from Facebook.
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**Other**

- List Leads
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# Templates

You can look for Facebook Lead Ads templates in [Make's template gallery](https://www.make.com/en/templates), where you'll find thousands of pre-created scenarios.

# Facebook Lead Ads resources

- [Facebook Lead Ads API](https://developers.facebook.com/docs/marketing-api/guides/lead-ads/)